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We feature the brightest minds in B2B sales and marketing, sharing secrets to driving greater volume, velocity and conversion of sales pipelines in any industry. We cover the entire pipeline– demand generation, lead management, sales effectiveness, technology and more– all focused on helping you find, manage and win more business.
Episodes
Friday Jun 18, 2021
Friday Jun 18, 2021
This week's show is called "Building a Predictable Pipeline From Scratch: Startup Lessons and Best Practices" and our guest is Christel Grizaut Billault, Senior Vice President of Marketing at YOOBIC
Join us as Christel shares some best practices on how she prioritizes all the different marketing requirements in an early stage company as well as how she is setting up the marketing organization and priorities internally.
I ask her, among other things, "How do you start to build more internal confidence that you are on the right track, that you are selling, not just seeing marketing success, but getting the right product to market and have a scalable future?"
Watch and comment at 11:30am PT (2:30 ET) Live every Thursday on LinkedIn.
Click here for the on-demand video of this episode.
Listen in to hear hear her great insights and/or read the full transcript on the blog.
Sales Pipeline Radio is sponsored and produced by Heinz Marketing.
I interview the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to Sheena. For sponsorship opportunities, contact Cherie.
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