Sales Pipeline Radio

Best Practices for Successful Sales and Marketing Integration

This week's show is entitled, "Best Practices for Successful Sales and Marketing Integration" and my guest is Joe McNeill, Chief Revenue Officer at Influ2

Tune in to hear more about:

• Person-based advertising - the important role it plays and it's impact on complex sales situations
• How companies should think about business value and balancing it with the personal needs and objectives of decision makers
• Best practices around how marketers should be thinking about multi-threaded opportunities to support their sales teams
• Best practices for how sales and marketing operate together in an integrated way

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing Blog (search "McNeill".

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Right-Sizing Your Tech Stack Amidst Economic Uncertainty

This week's show is entitled, "Right-Sizing Your Tech Stack Amidst Economic Uncertainty" and my guest is Lauren Vaccarello, CMO at Salesloft.

Tune in to hear more about:

• The importance of getting data and insights right.
• How sales enablement can impact customer facing teams.
• How companies are leaning in and using platforms as their core marketing mechanism moving forward.

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog (search "Vaccarello")

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Roadblocks to Delivering a Competitive Buying Experience

This week's show is entitled, "Roadblocks to Delivering a Competitive Buying Experience" and my guest is Rusty Bishop, CMO at Bigtincan.

Tune in to hear more about:

• The evolution of sales enablement
• Why CMO's should care about sales enablement and how to make it a leadership team priority.
• Who should own sales enablement, Sales or Marketing?
• What sales enablement can do for the entire customer life cycle

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog (search "Bishop").

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

 

Leveraging AI to Find Your Best Prospects

This week's show is entitled, "Leveraging AI to Find Your Best Prospects and my guest is Jonathan Spier, CEO at Rev.

Tune in to hear more about:

• The importance of marketing above the funnel
• The difference between an addressable market and a serviceable, obtainable market
• What ExO graphics are, and how it better defines target markets above the funnel
• Recommendations for how often target sales lists and criteria should be updated
  
  Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog (search (Spier).
  I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

How to Hire, Onboard and Coach World-Class Sales Talent

This week's show is entitled, "How to Hire, Onboard and Coach World-Class Sales Talent" and my guest is Justin Clifford, Head of Sales at Demandwell.

Tune in to hear more about:

• Hiring in a remote and hybrid environment
• Strategies for better onboarding
• Training with more empathy for the entire team

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog (search "Justin Clifford").

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

You Have a Ton of Sales Data. What to Do With it?!

This week's show is entitled, "You Have a Ton of Sales Data. What to Do With it?!" and my guest is Steve Richard, Senior Vice President, Value Acceleration at Mediafly. 

Tune in to hear more about:

• Sales intelligence and the increase in sales transparency
• The process of raising and training a sales rep
• Key tips for entrepreneurship

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog (search "Steve Richard". 

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Selling Through Tough Times: Grow Your Profits and Mental Resilience Through Any Downturn

This week's show is entitled, "Selling Through Tough Times: Grow Your Profits and Mental Resilience Through Any Downturn" and my guest is Paul Reilly, President of Tom Reilly Training and author of  "Selling Through Tough Times, Grow your profits and mental resilience through any downturn" 

Tune in to hear more about:

• What makes for successful, resilient sellers
• Adopting a positive first response to adversity
• Positive reframing and messaging pivots for sellers and marketers

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog (search Reilly).

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com. 

Leading Your Sales Team in Times of Change

This week's show is entitled, "Leading Your Sales Team in Times of Change" and my guest is Steven Rosen, Sales Leadership Coach at STAR Results.

Learn about:

• The importance of sales focus for leaders
• Result-oriented time management
• How to reduce distractions and improve work efficiency

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog starting Monday, 8/15/22 at 6am PST (search "Rosen"). 

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

Closing the Funding Gap for Woman and Minority-Owned Start-Ups

This week's show is entitled, "Closing the Funding Gap for Woman and Minority-Owned Start-Ups" and my guest is Omi Bell, Founder & CEO of Black Girl Ventures.

Listen in to learn about:

• The venture capital funding gap for woman and minority-owned start-ups
• A framework for diverse hiring, marketing, and funding
• Important skills and lessons from door-to-door sales

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog starting 8/8/22 - 6am PST (Search "Bell"). 
I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com.

How and Why a Bulletproof Sales Mindset Requires Resilience

This week's show is entitled, "How and Why a Bulletproof Sales Mindset Requires Resilience" and my guest is Rhonda Petit, Sales & Business Peak Performance Coach at 3x5 Coaching LLC and the author of "The Spirit of Selling".

Listen in to learn:

• Is resilience something people are born with or can it be acquired?
• What can introverts offer to selling?
• How to hire for resilience
• How to maintain a successful, positive attitude

Listen in now for this and MORE, watch the video or read the transcript on the Heinz Marketing blog (search "Petit").

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com. For sponsorship opportunities, contact Cherie@heinzmarketing.com